The Brief

The task was to produce and deliver a companywide conference for 300 delegates with one epic evening party, including an awards ceremony and 50s fun fair theme.

ClientWork NestYear2022Guests300LocationBirmingham (Hilton Metropole)Share:


The initial planning started with designing a footprint of the event layout – we divided the huge ballroom into two main rooms, made possible with the removable partition walls which would create a conference space and evening party space. From here we designed two main stages equipped with high level production, LED screens and branded sets. The challenge here is to set up two events simultaneously and not create too much disruption while the conference is in full swing. It takes a large team and a long day to deliver this type of complex event.

Once we had our spaces created, production and branding signed off, we moved on to the entertainment. Working in a hotel can be difficult with certain restrictions and not to mention we wanted to bring in fair ground rides to really wow guests. (We don’t do things by half)

We wanted the theme to follow through the event from the moment guests walked in. The entertainment was key, it must be immersive and surprising, and transport guests back to the 50s!


The conference kicked off with a company update along with interactive activities to get the team talking and up out of their seats. The day finished with a spin-off of the legendary dating show “Blind Date” and beers. It certainly kept people’s attention, and everyone had a good laugh.

It was now time for guests to relax as they got ready for the evening’s celebrations. The doors opened on time and the fair ground was open for everyone to enjoy. Immersive characters welcomed the crowds at the ticket booth where guests would receive their drink/food tokens.

Th event included giant swing boat rides, funfair stalls, food vendors, immersive live Grease performances, live 50s band and DJs to take the party through to the early hours. The awards commenced with some amazing rewards for the hardworking team.

Guests danced the night away and the atmosphere was just electric.



The feedback was incredible, and Worknest were thrilled with the delivery. When your client enjoys the process and you can take away the stress and make it fun, you know you are doing your job.

We loved every minute and can’t wait for next year!

Square Fish Events Ltd – Company No: 12920098.